Fusion of minimalist art and industrial design
Design concept: Designed by Italian design duo **Formafantasma** (new product in 2021), with “removing complexity and retaining truth” as the core, only retaining two basic elements of light source and cable, subverting the traditional chandelier structure. Rubber belts suspend LED lamp tubes to form a visual image of “**beam swing**”, blurring the boundary between art installations and functional lighting.
Aesthetic value: The collision of industrial rubber and technological LED is both rational and poetic, becoming a dynamic sculpture in the space.
2. Innovative materials and craftsmanship
Main material:
Microfiber belt: flexible and durable, providing stable suspension support (the color is mainly basic black/gray, emphasizing the industrial texture);
LED lamp tube: built-in high color rendering index light source, uniform light without flicker;
Connectors: precision metal fasteners ensure a stable structure.
3. Immersive optical experience
Light effect design: LED light is diffused through milky white lamp tubes to create **soft and glare-free** ambient lighting, suitable for creating atmosphere;
Interactive innovation: The moment the light is turned on, the lamp tube swings like a swing, giving the static space a sense of agility.
4. Flexible adaptation and scene application
Free installation: supports single independent suspension or multiple combination layouts (recommended 1.8-2.2 meters from the ground), and the cable length can be customized (conventional 1.5 meters-3 meters);
Scene suggestions:
Minimalist living room: as a visual focus, with cement walls/metal furniture to enhance the industrial style;
Restaurant center island: low hanging to create a sense of dining ritual;
Commercial space: art gallery, buyer store display area, enhance artistic tonality.
5. Brand value and design endorsement
Italian design benchmark: Flos is known as the “LV of the lighting industry”, and its cooperating designers are all top-tier in the industry. Wireline is the first new product launched at the Milan Lighting Exhibition (Euroluce), representing cutting-edge design trends;
Parameter summary table (key decision data)
| Project | Specifications
| Model | Wireline Suspension Lamp
| Dimensions (length × width × height) | Customization (lamp tube length is about 100-120cm*)
| Material | Rubber belt + LED tube + metal fastener
| Light source | Integrated LED module (non-replaceable)
| Color temperature | 2700K-3000K (warm yellow to natural white)
| Luminous flux | About 1800 lm (medium ambient lighting)
| Voltage | 100-240V (universal)
| Switching method | Wall switch or connected to smart system
Core copywriting:
A line of light and shadow awakens the soul of the space – the Wireline chandelier uses rubber belts to suspend LED tubes, simplifying the complexity and interpreting the poetry of the “beam swing”. The 2700K warm light diffuses, filling the room with gentleness and no glare. The Italian precision metal fasteners ensure that it remains stable for ten years. The collision of industrial style materials with minimalist aesthetics creates a visual anchor for the living room/dining room. Derived from the top design genes of Flos, the collectible art lamps light up the quality life. “















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